Whether we deal with the pandemic for a few more years or not, its impact on the world is undeniable. And many of us tend to see this impact from a negative perspective, but in any crisis, good opportunities arise.
The pandemic greatly accelerated the digital transformation of many businesses, fostered the growth of many others, and gave rise to the emergence or affirmation of new market niches. It is these niches that reveal a great potential of business: because they are resilient, because they are adapted to the current digital world and because they meet the modern consumer needs.
Prepare a white sheet to start brainstorms with these post-covid business ideas, starting with e-commerce-driven market niches.
We give you 4 business ideas, but it could be many more. What connects them? E-commerce at the heart of your business model. These are:
– Smart Food: they are not supplements, they are practical meals, healthy and very, very fast to prepare; preferably of good ethical and environmental origin.
– Pets: Pets have increasing attention, from food to toys and clothing, from tooth treatment to fur; and they are not just dogs, but also cats, birds, reptiles, and rodents; an e-commerce well thought and exploited for modern pet owners has good potential for success.
– Sustainable fashion: fashion is not a niche, but the market calls for more sustainable and economical brands that respect both the environment and the people who produce clothes; e-commerce is the tool that consumers use and is at the same time a tool to lower the costs of a traditional fashion store.
Online health food catering/ take-away: growing concern for the well-being and nutrition of the population is leading to increased demand for slow food restaurants, healthy food and vegan food; the 2 in 1 that makes all this a potential business idea, is to function only as take-away and with home deliveries; a website, an app, a healthy menu and an efficient delivery service are the essential points to succeed in this niche,
If you’re planning to launch a startup, check out the essential e-commerce guide here.
If e-commerce has mastered the first business ideas, there is another niche that follows it directly: delivery services. Let’s not jump as far as the standalone delivery services that are being developed, for example, by Amazon. That’s not necessary.
For now, a well-organized delivery service and with information and communication technologies so that you can communicate with the supplier and end customer efficiently is essential. The market has room for the growth of companies in this sector, mainly in the delivery of ready-to-eat and grocery store at home.
Even far away, there are now ways to develop projects and businesses and take them forward. That’s why cloud computing presents itself as one of the fastest growing niche markets. This technology allows you to access files and tools that are not on your computer, but in the cloud. For companies it brings several benefits, because they allow to reduce costs, optimize resources, get greater flexibility, work remotely, and others. There are several models of cloud computing services such as Sass (Software as a Service), Pass (Platform as a Service), Iaas (Infrastructure as a Service).
Mooc (Massive Open Online Courses) were already relatively popular before the pandemic. With the pandemic, the online education business exploded. And it benefits both the consumer and the producer. Platforms like SkillShare allow you to create a course in an area that dominates and sell it to others.
With gyms, sports complexes and closed swimming pools during confinement, the house has become the training ground for the population. And this has opened the potential of home fitness’s niche, which unfolds in many variants, such as:
– Online Personal Trainer.
– Sale of training plans.
– Online fitness classes of all kinds.
– Clothing and training accessories (e-commerce).
– Training material, from dumbbells, to carpets, elastic bands, etc. (e-commerce).
Information and communication technologies have greatly accelerated their growth with the pandemic. In this article, we highlight only cloud computing, but we could easily talk about Cyber Security or from an entertainment perspective, the gaming subscription services.
The post-covid world has many business ideas and opportunities for you. What is needed is to get hands on the job and start by checking whether the idea that you have fits the market where you want to launch it and make a business plan.
Want to move on with any of these business ideas? Talk to us, we can help you!